If You're Desperate to Increase Sales it's Time to Look at What May be Missing from Your Website
Date:
Name: Sharon McMillan
Re: How to Find and Fortify The Key Website Elements That Can Drive Profits
Your website has the potential of being the most cost-effective and essential marketing tool for your business. Yet too many entrepreneurs have websites that are NOT doing the job.
Some business websites have great copy but are driving customers away with a confusing website layout and jarring graphic design. At the other end of the spectrum are websites that have an outstanding layout and savvy design but lack clear messaging and an effective call to action. Visitors come and go quickly because they have no idea what's being sold or how to take action once they arrive on the website.
What's really needed to avoid these well known website issues is a guide to help entrepreneurs and marketers "marry" web copy and design elements in a way that can drive website traffic and sales.
When Your Website's Copy and Design Elements "Fit" Together Your Website is Ready to Engage and Convert lookers into buyers
As a copywriter with over 15 years experience I know about creating copy that sells and drawing in traffic using Search Engine Optimized content.
I really wanted to devise a solution to help entrepreneurs create profitable websites but what I didn't have was the design expertise to help identify the pivotal link between design and copy.
So...I contacted one of the best website design instructors I know - Angela Wills of Website Design Mojo. Not only does Angela know website design but she's a marketer who understands that a good website is more than a snazzy online brochure - it's the key "working" component of a business' marketing strategy.
We got to work and together we created a resource to help website owners, copywriters and web designers put the copy and design pieces together to create websites that sell!
Turn Your Web Content into Irresistible Material that will Have Your Target Market Coming Back Again and Again!
Creating content for the web requires a different strategy and style. You're still creating content for a particular audience but your copy has to be written in a way that will make it easier to be "found" on search engines by your target market.
From the length of your sentences and paragraphs to the placement of your graphics and shopping cart - everything has an ideal placement and visual look when it comes to your website and the needs of your particular market.
The Web Content Profits Web Copy & Design Resource provides you with a four-step strategy for creating a website that's more than window dressing and instead the key engine of your marketing efforts.
One of the reasons so many websites fail at drawing in traffic or fail at converting visitors into customers is that owners haven't recognized or accepted the fact that their website isn't decoration - it is the key marketing tool for business today. Your Web Copy & Design Guide will provide a concise and effective overview of website marketing.
The meat of your website is the "message" that you're delivering. But it's more than just a message, it's a tool for drawing the kind of customer your product or service was designed for - your "target market." How you attract your target market is by creating content that helps your prospective customer to easily find your company on search engines, like Google and Bing. This is called "Search Engine Optimized" (SEO) content. Your resource package explains and illustrates how to create SEO content and build the process into your marketing and content development strategy.
When your web design complements the message that's in your web content you've got a powerful communication tool that really resonates with your target market. That kind of "resonance" is what drives sales. Your Web Content & Design Package provides examples and a framework for creating websites with this kind of power.
Learning about the key concepts involved in creating an optimized website that can help to improve your earning potential is a major component of this resource package. But what sets this learning resource apart from many other resources on the market is that you are provided with a four-step strategy for creating a business website with SEO content and strategic website design. This resource package helps you put all the theory into practice.
As an entrepreneur you have many things to manage in your business and I'm sensitive to your time. That's why the Web Copy & Design Package is ideal for you. Whether you implement the strategies and tactics offered in this package yourself or outsource to your team, the important thing to note is that this package is concise, comprehensive and easy to implement.
Your Web Copy & Design Package includes:
- 24-page Web Copy & Design Guide - complete with color illustrations
- 4-step strategy to creating a website with optimized and complementary copy and design
- Video of the Web Content Profits Seminar containing 60-minute presentation by copywriter Sharon McMillan and website designer Angela Wills
Order now and you can immediately access the information you need to realize the full potential of your website. What's even better is the great bonus...
BONUS! Keyword Research Blueprint
The key component of SEO content is the incorporation of keywords chosen for their popularity as search words used by YOUR target audience.
So how do you find out the keywords used by your target audience? You employ the tactic of "keyword research" regularly. There are systematic and effective ways to conduct keyword research but I'm going to save you hours of work and additional expense by throwing in a blueprint (strategy) for conducting keyword research that you can use again and again.
In fact, I've thrown in a second "complementary" bonus:
BONUS #2! Action Plan for Implementing SEO Strategy
Sometimes we can have so much information that it becomes overwhelming. That's why I've thrown in this Action Plan check list to help you implement a keyword research/SEO strategy to enhance your ongoing web content development.
100% Satisfaction Guaranteed
Easy refund policy: If for some reason you're not satisfied with our product you can request a full refund within 7-days of your purchase and it will be given. It's as easy as that.
The Internet has made the process of selling a product or service to the marketplace far more affordable and accessible for entrepreneurs than was every possible before. How this is achieved is with your WEBSITE.
The Web Content & Design Package helps you to create a website that enhances your online marketing strategy with a practical framework for marrying smart, "web-optimized" content with complementary web design.
Order your package now and access in minutes the 24-page guide, video, keyword research blueprint and action plan for improving your business' website.
To your success!
Sharon McMillan
Web Content Profits
Secure Order Form
Yes! I Want Instant Access Now!
Regularly priced at $21, enter the code "madness" and pay only $5 during our May Madness sale! After payment you'll receive instant access to:
- 24-page full-color Web Content and Design Guide
- 4-step strategy to creating a website with optimized copy and website design
- Video of 60-minute Web Content Profits Seminar
- BONUS #1: Keyword Research Blueprint for Increased Web Traffic
- BONUS #2: Action Plan Checklist for Implementing SEO/Keyword Research Strategy
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